“This little Emma is just amazing. As I said, we don’t see this often in our industry”. Beth Minardi, world renowned Hair Colorist. Words like these, especially when spoken by a legendary colorist like Beth Minardi, are the highest praise any stylist could ever wish to hear.
At just10 years old she was already spending every weekend in the family salon growing up in the atmosphere of an ever-changing industry that is part artistry, part chemistry and technology, and 100 percent about staying on the cutting edge of both. “Helping women look their best” was how she began, and since then, her passion and love for the hair industry has transformed her into one of the most sought out stylists and colorists in the industry.
She developed a cutting edge technique of creating dimensional color by using shades on shades of expertly placed color, specifically chosn to enhance a client’s skin….. READ MORE BELOW
tone, eye color and features. She embraces a client’s individual beauty, creating fashionable looks, dimensional color and hair shaping that build upon and transform, so that her clients walk out loking their best, but not like a different person. For clients that are feeling playful, a favorite technique is the balayage or the ombré color technique. Fun, sun kissed, sexy hair color. But, according to Emma, it must always be customized to a clients personality.
“Hair color is the make up that you don’t take off. So in the creative process my goal is to give the client the best accessory she will have…her hair.”
She is committed to her craft and also to the advancements of the hair industry. Her quest to always be on the cutting edge of both fashion and hair product technology got her involved as an educator for Joico, ISO, Senscience, and as part of the Minardi Education Team. She has participated is beauty shows across the United States and has worked and trained among the greatest of the great, including legendary colorist Beth Minardi, Sue Pemberton, Damian Carney and Stephan Wang.